If you’re here, chances are you just wrote a book, are in the process of writing a book, or are thinking of writing a book and want to know how it all works. Or, you may have a couple of books under your belt, but need to tweak your marketing efforts to produce better results. Whichever the status of your book writing, you’re in the right place.
You Absolutely, Positively Need an Author Website and Online Presence . . . and I can Show You How to Do It.
To help you on your author platform and book marketing / information product marketing journey, I created specific ebooks and ecourses.
(While this page focuses on the author platform, it’s pertinent to your writing and small business platform also)
In a world that’s connected every second of the day, and that has more and more businesses and individuals vying for online visibility and customers, you need an edge . . . you need knowledge. You need something that will create a flickering light that will grow into a bigger and bigger flaming torch. You need the know-how to bring you, your books (products), and your website to the attention of the search engines and the world.
This is the essence of my ebooks/ecourses.
Here are some questions you might ask yourself?
1. Do you have a marketing strategy?
2. Do you have a website?
3. Does your site have the needed elements to make it effective?
4. Do you know what article marketing is?
5. Are your marketing strategies focused on increasing visibility and traffic?
6. Do you know how to attract visitors?
7. Do you know what SEO is? Do you know how to use it effectively?
8. Do you have an opt-in on your site?
9. Do you have a mailing list? Do you know why you need one?
10. Do you know how to use PayPal to sell your products?
11. Do you know how to present a webinar?
12. Do you know how to plan and implement a virtual book tour?
13. Do you know how to create a press release?
I’ve been there and learned the ropes (and am still learning – it’s an ongoing process). Now, I teach others how to navigate marketing’s sometimes murky and confusing waters.
To make you feel at ease, let me tell you a bit about me and my qualifications.
I was an accountant, but switched gears in 2000. Now, I’m a multi-award-winning author; working freelance writer; author-writer platform online marketing instructor, specializing in creating and building the author-writer online presence, beginning with the website; and a book marketing columnist with the Working Writers Club
I also give online marketing classes and webinars through AnyMeeting.com, Writers on the Move, Muse Online Writers Conference, the Working Writers Club, and WOW! Women on Writing.
And, for the icing on the cake, my blog Karen Cioffi Writing and Marketing was honored as Writer’s Digest Website of the Week, June 25, 2012:
|writing contests writing books
how to get published
writing workshops writing tutorials
Along with this honor, Brian A. Klems, online editor for Writer’s Digest, added a wonderful comment: “This site from Karen Cioffi should stand as a model for other freelance writers.”
Here’s a list of some of my Online Presence and Book Marketing eBooks and eCourses:
Write That eBook and Design Your Own Cover
Article Marketing – Increase Website Traffic with Properly Formatted and Search Engine Optimized Content
Book Marketing 101 – The First Steps in Creating Your Online Author Platform and Promoting Your Books
This last item is a six to eight week ecourse (depends on the format/option you want) that focuses on what you need and need to do to create and build your author online presence and go on to create a product information business.
For Testimonials click HERE:
My professional writing and marketing memberships include:
Professional Writers Alliance
International Association of Professional Ghostwriters
National Association of Independent Writers and Editors
Links to my sites:
Karen Cioffi Writing and Marketing (blog)
Karen Cioffi Freelance Writer and Ghostwriter (writing services)
Writers on the Move
The Writing World (information on why to subscribe!)
And, be sure to sign up for my FREE monthly newsletter, The Writing World.
Not sure? To find out what this newsletter has to offer and how it will help you in your writing and marketing efforts, click the link: The Writing World.
Sign-up today and get:
How to Create an Optimized Website:
3 Essential Author/Writer Website Elements and 9 Must-Have Pages